CAPtain 105 On The Move!

Media, Public Relations, Social Media, Technology, Technology Tools
This blog was created in coordination with GVSU CAP 105’s Scavenger Hunt Final Project

TEAM NAME: CAPtain 105

Use these hashtags to access our Twitter live tweets to see what we did for this scavenger hunt!:

  1. #CAP105GVSU
  2. #CAPtion105

The hashtag was supposed to be CAPtain 105 but we made a mistake! CAPtion105 works for the class too!

This logo was inspired by common superhero symbols/logos. The logo was created using Adobe Photoshop

CAPtain105 logo

2. Check out the locations that the CAPtains went to in GVSU!

Heaven and Earth @ Lake Plaza

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Erected right in the center of the Lake Plaza, this structure artfully represents all the  Grand Valley State University students reaching sky-high for the stars in their academics.

The Bifilar Pendulum @ North Campus

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Also known to students as “The Wrecking Ball”, this GVSU staple is located right outside the Lotus Lecture Halls. It creates a beautiful pattern when it sways with the wind. It didn’t always have the fence around it. It was fenced up after some students tried to ride it (some said naked) like Miley Cyrus in her famous music video, “Wrecking Ball”. 

The Cook Carillon Tower

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This clock tower is in the center of Grand Valley State University campus. Located outside the library and Kirkhof, this clock tower is not only pleasing for the eyes, but it rings every 15 minutes to help students be on time! It even plays Christmas song in December! The Cook Carillon Clock Tower is the most iconic symbol of the Allendale Campus.

The Traditional Link @ Lake Plaza

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This structure, located right outside of Au Sable Hall, is known as Traditional Link. When walking to class, make sure to NEVER walk under it. Legend has it that if students were to walk under the Traditional Link, their grades will surely plummet!
Don’t believe us? Try it out yourself!

*Did you notice how the CAPtains posed with “1,” “0,” and “5” in the pictures?*

3. The CAPtains are checking in!

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The CAPtains know where to go to ask questions! — 2020 Information Desk!

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The CAPtains are social media savvy indeed!

4. Tour the Mary Idema Library with the CAPtains!

Click HERE to take the virtual tour!

5. Let the CAPtains tell you what the Presidents’ Ball is all about!

PRESIDENT'S BALL (1)

6. SEO Research

Program: Grand Valley State University Advertising and Public Relations

Keywords:

  1. Advertising
  2. Public Relations
  3. Communications
  4. Grand Valley State University
  5. Technology
  6. Social Media
  7. Research
  8. Grand Rapids
  9. Multimedia
  10. College

We chose these keywords because they all related to either Grand Valley State University, or to the Advertising and Public Relations program. We believe prospective students, parents of students, or high school teachers will be searching for these keywords when they want to find information on programs that suit the student’s needs. By having these keywords included in our online content, it allows our page to show up more frequently in people’s search results, so long as they include those keywords in their online searches. 

7. Content Research

Program: Grand Valley State University Advertising and Public Relations

Type of Content:

We suggest using a blog to help promote the Advertising and Public Relations program. For this blog, students of the Ad and PR program could blog about what they are learning in their classes. This will not only help students to learn how to write blog posts; it can also help promote the program in a positive way. It can show people the knowledge that the students are gaining from their classes, and to showcase their writing and communication skills that they have acquired through attending Grand Valley State University.

The blog posts will include topics likes:

  1. 5 Important Technology Tools I Learned From CAP105
  2. How To Do Research With Social Media, As Shown In CAP115
  3. This Is What The PESO Model Is All About, My CAP 220 Reflection

Co-Labor-ating Tools for Busy-nesses

Media, Technology, Technology Tools

As the demand for businesses to produce work increase, the workforce has the need to collaborate now more than ever. This collaboration will also have to sync to the fast-paced work culture, so technology became their trusty resort.

Through my internships and experiences working with multiple organizations, I have had the chance to use some of the most common tools in the workplace setting. What I learned is that through these business tools, communication becomes instant, work speed increases, and workplace productivity is much more efficient. There were less communication barrier and error, and everyone was able to receive relevant information speedily and move on to complete their given tasks.

So, here I have compiled some of the best business collaboration tools that I found that are common in today’s workplace. Some I have used and some I have heard good things about.

  1. Slack
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Slack- Communication Made Easy

The use of Slack has become a cliche in the business world today, especially for start-ups; but that does not discredit Slack’s usefulness. I have worked with Slack at work, in university, and other student organizations and I could really see how Slack impacted the productivity in those areas of my life.

Slack is essentially a workplace communication tool. People in the same organization can communicate with each other instantly with their own devices, be it mobile or computer. This not only save people time for walking across the office to get a certain product approved, but it also enables people from different countries to work together despite the distance.

I think Slack is especially useful for media companies. It can also be used to send files, photos, and links, which is something that media specialist do a few times every hour. My experience with this is sending social media graphics and copy to my editor to be approved before I can post it online. Slack will always be my top pick.

2. Basecamp

Basecamp was introduced to be at the beginning of 2018. I would describe Basecamp as a serious version of Slack. In addition to being a workplace communication tool, Basecamp has the feature to allows people to assign tasks and set goals.

I got the chance to work with Basecamp when I was a part of GrandPR, Grand Valley State University’s student-run PR firm. With Basecamp, our team was able to separate chatgroups based on our clients. There, the account executives will assign tasks to account associates for them to complete, and everyone can also set goals for themselves to be completed before a certain time.

Basecamp has more of a disciplinary feature, which sets it apart from Slack. I found that using Basecamp makes me hold myself more accountable, and I can also have a visual guide to make sure all my tasks are completed.

3. Google Suite

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Google Suite – The Much Needed Upgrade

I find myself using all of Google Suite’s tools on a daily basis, it is like my best friend. Google Suite is like Microsoft Suite with a collaborative work upgrade. Google Suite allows its users to edit documents simultaneously online, and it allows collaboration in the workplace to be quick and easy. The common tools used in the Google Suite is Google Docs, Google Spreadsheet, Google Slides, Google Drive, and Google Forms.

Google Docs, Spreadsheet, and Slides are, no doubt, essential tools to students in the 21st century. But it is also commonly used in the workplace. Google Docs allows colleagues to draft documents together, the Google Spreadsheet can create financial report or campaign timelines, and GoogleSlides help with presentations. Google Drive allows management to upload materials like logos, contracts and other documents for their employees to quickly retrieve them. Google Drive also has the capacity for team members in companies to upload documents that are useful to each other, saving the time needed for members to email and request for certain documents. Lastly, people can collaborate in drafting a Google Form and use it to administer surveys or to have people RSVP to company events.

4. GitHub

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GitHub – Best Codes are Written Together

GitHub is different from the other tools mentioned on this list, but those who are in the business of coding will be familiar with the tool. GitHub is a tool for coders to collaborate in their coding process. GitHub can be used free of charge but companies can also buy its program for added privacy. The coding team that uses GitHub will be able to code together. They are able to review each other’s code, give comments or even be authorized to edit certain codes, this ensures no mistakes are left unattended. There is also an interactive dashboard for the coding team to make sure they know what code is currently being worked on, and which codes are completed.

There are plenty of tools out there, making it hard for people to decide which to use. I think that it is important for people to assess their needs, then and only then should they start finding the tool that best suits their needs.